Website authoring

Simply supply us with your literature and ideas and we will transform them into website optimised text. We can also proof read your pages. Website authoring is an important part of the website design/development process. The key to a successful website is offering interesting products – one of which is information.

Technical terms

It is always tempting for experts to use subject terms and TLA's (three letter accronyms) which don't mean much to the average customer.

It is very important that you can make your website user friendly and one of the important aspects of this is making it readable - getting your message across.

Scanability

Research has shown that people don't read websites in a linear fashion - following from the first page to the next and reading all from top to bottom. It is therefore important to break your text into smaller paragraphs and use headings to aid scannability.

Other techniques include preloading the paragraphs (often used with newspapers) where the main message is communicated within the first lines of a paragraph - as people are likely to skip reading if they don't see the point. There are no right or wrong answers on how to write websites but there are ways and techniques which are more effective than others.

Key features:

• Accessible pages
• Pay per hour

Key benefits:

• Third party approval
• Readable websites

Prices:

Please note that no two website development projects are the same and therefore we would strongly advise you to ask us for a free quotation.

• hourly rate from £20/hour